Whenever people come forward and pledge to drive a social change forward, it is likely to happen. So when our client Oxfam India, a humanitarian organization working for the benefit of marginalized people, decided to make people feel more connected to its cause, a pledge card was the result. The pledge card is to be used at social and fundraising events organized by Oxfam.
Based on the principle of extending the ‘Hand of Support’, the pledge cards were made in the form of Hands. One of which has the pledge which is to be signed and submitted on the spot and the other has a very brief note about Oxfam’s work in different areas and their contact information. The latter can be retained by the attendee so that, he/she can get in touch with them for any further query.