Resource Mobilisation

We help you reach out

Fundraising is a noble work. We intend to make it as pleasant as possible and create win-win situations.

Folks in development sector also refer to fundraising as ‘Friendraising’. Indeed, that’s what it is. Every NGO must do it. And do it proudly. Tectonic plates of geopolitics and economics are changing rapidly. Foreign funds are drying up. India is getting prosperous and it’s the responsibility of us fortunate ones to take care of the left behinds. This can only be done in stages; nobody dashes out the check on the first attempt. First, the donor must have repeatedly heard about the NGO. At the second stage, a donor may try to learn about you. If it all sounds genuine, they personally care about the topic; they might decide to support the NGO. Their support will may be financial or otherwise. When they utterly love your cause, they may themselves decide to champion the cause. Thus, fundraising must be done relentlessly and at every opportunity. To facilitate resource mobilisation, we can also help you in creating easy to choose, wide range of products, for the donors to select from.

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Individual

People give for multiple reasons, ranging from compassion to compulsions. Our job is to ignite their human spirit and motivate them to support you in your mission. We can add value to your efforts through Online, Crowdfunding, Tele-facing and Face-to-Face. The idea is not just to acquire new supporters, but also to retain and renew the old ones. Our motive is to engage them qualitatively all year long, through customary packs and other upgrade opportunities.

 

HNI

Fundraising from High Net-worth Individuals is another high potential prospect. The reality is richest 1% population owns more than rest of the world. We must remind them of their power to change peoples’ lives. Once convinced, they tend to remain more loyal compared to generic fundraising. If you are able to make inroads into their confidence, they may provide valuable references. Might as well give a share out of their legacy too.

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CSR

Now, with 2% mandatory spend on Corporate Social Responsibility, the commercial world can contribute towards society’s development in a huge way. We need to make philanthropy a hip thing to do. Actually, we need to enlighten them that their social contribution makes perfect business sense. They stand to benefit indirectly with their moral high standing. We understand that, as business minds they want to always make more out of their moolah. Subtlety and understatement is not exactly their forte. We grasp the dynamics behind their decision and prepare you for more winning situations for all parties involved.

Institutional/Govt.

The decisions of International, Institutional and Government Agencies to donate are based on evidence rather than on emotion. For Indian NGOs, right now this segment is the primary and major contributor. Though this pie is growing marginally, the seekers have multiplied exponentially. Thus, the fight has become fierce, and everyone has learned to put the best foot forward. Now, your armory cannot just have proposals, reports and websites. You need to have a multi-channel approach, and we can help you acquire one.

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Take action

Do you believe, as we do, together we can do a lot?

Lets get started. If your mission is to help we can support you at each step

If you wish to have a sustainable communication plan in place, and/or a continued with your audiences, and/or an effective fundraising efforts, and/or a successful campaigning spree, and/or a robust support system for your delivery programs, etc. we can chip in at any stage to contribute towards strategic communications, and/or implementations tactics. If there was an opportune time to act rather than just ponder, this is it. Lets…